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This assists you rank in the SERPs and get more visitors to the website. There are a million ideas you can check out as a realtor when it concerns video content. You can create virtual trips of your houses on sale, for example, that give people a far better concept of the area than pictures.


This content, once again, establishes you as an authority and improves your ranking. Optimize your site for mobile users According to a research study by National Association of Realtors entitled Realty in a Digital Age, it was discovered that in 2019, the average user looked for a house on their mobile device.


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It is for this reason that you need your website to be enhanced for mobile. According to Google, 40% of customers will ditch your website and go to a competitor's one instead if they have a bad mobile web experience. 57% wouldn't advise your company to anybody for that same factor.


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Why? Because the searcher immediately wishes to see what a home looks like when they click on a listing. Therefore you need to show numerous top quality images on a single web page. Having stated that, you can't compromise on your page speed as this will mess up the consumer's experience (we talk more about this in the next point).


Discover everything about how you can enhance your images here: And don't forget to include a caption and an alt text to each image! Page speed, or the speed at which your webpage loads, holds an essential place in your property site SEO strategy since it is a vital element in how Google ranks you.


Why? Since it has a massive influence on user experience when it concerns your clients or potential consumers. Did you know that the probability of bounce increases by 32% when the page load speed increase from one to three seconds? As Answers Shown Here , this is undesirable to you.


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Here are some things you can do to guarantee this: Choose an excellent hosting service Compress images Use page speed testing tools typically Go with a CDN (content distribution network) Find out more about how to improve page speed and, in turn, consumer experience, here: Deal with your online evaluations We discussed previously that 52% of individuals in the United States discovered a home to buy online in 2019.


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